Design History Industrial

The Authority of Everyday Objects: A Cultural History of West German Industrial Design

From the Werkbund to the Bauhaus to Braun, from furniture to automobiles to consumer appliances, twentieth-century industrial design is closely associated with Germany. In this pathbreaking study, Paul Betts brings to light the crucial role that design played in building a progressive West German industrial culture atop the charred remains of the past. "The Authority of Everyday Objects "details how the postwar period gave rise to a new design culture comprising a sprawling network of diverse interest groups--including the state design history industrial and industry, architects design history industrial and designers, consumer groups design history industrial and museums, as well as publicists design history industrial and women's organizations--who all identified industrial design as a vital means of economic recovery, social reform, design history industrial and even moral regeneration. These cultural battles took on heightened importance precisely because the stakes were nothing less than the very shape design history industrial and significance of West German domestic modernity. Betts tells the rich design history industrial and far-reaching story of how design history industrial and why commodity aesthetics became a focal point for fashioning a certain West German cultural identity. This book is situated at the very crossroads of German industry design history industrial and aesthetics, Cold War politics design history industrial and international modernism, institutional life design history industrial and visual culture.
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